You’ve probably heard the term unique value proposition (UVP), which is how your company or product can uniquely solve a
All businesses, big or small, are obsessed with this one big idea: finding and attracting the ideal customer. It may
We are living in a GREAT TIME for small businesses! In this modern age of technology, information is like currency
Your sales people can be classified as top, average or low performers. Most businesses easily have a top 20%, middle
Maintaining the Connection Why Meaningful Customer Engagement is so Crucial to Sales You may very well be reading this post
As a savvy small business owner, you know that there are times when your knowledge and expertise of your products
A wise sales guru once told me, “Sales is the process of asking the right questions and sharing the appropriate
